Posts Tagged ‘antispam isp’

When most people start out cutting their teeth in a home based business, they often end up buying their leads from a leads list. This is fine for the novice that is still feeling their way around and learning how to progress.

However, there comes a point where buying leads becomes a burden, not only financially but mentally as well.

Most names that are purchased from a leads list are people that have been constantly hounded by scam artists and phone bullies who are trying to pressure their potential customers into buying their product. For more details logon to www.mailing-list-gold.com. So when you finally get that person’s name, they are not open to what you have to offer. Maybe you have the best product or services for your possible customer, but they are guarded and closed off because of the constant pestering from being on an overused list.

This is where building your own list is so important.

When it comes to list building, I constantly hear the phrase, “Your Power is in Your List.” This doesn’t mean that if you have a big list you will be able to lift cars or leap tall buildings in a single bound. Actually, it means that the more people who are on your list the more people will receive your direct marketing or business opportunity you are offering .

Let me tell you, that is a good thing. The more people that know about what you are marketing, the larger the potential for you to make money. So when your list continually grows, so does the margin for you to reap serious benefits. In the resource box mention that you are running a newsletter. With the knowledge you just presented, expect a substantial growth.

Your ability to pull power out of your list is realized and revolves around the fact that you are the only one marketing to your specific list. Since you are the owner of your list, you are the sole person who can contact your unique list of prospects. for more information visit to www.craigs-list-profits.com. By cultivating your own list, you relieve your list of having to deal with endless spam from different companies. So when you finally get that person’s name, they are not open to what you have to offer. This gives you customers who keep an open ear and mind to your business, which translates into more for your business.

Make your list work for you. Don’t be afraid of reaching out to your list. They have signed up with you and are already interested in what you have to offer. The benefits that come with raising up a list of your own will allow you to market with the resolve and confidence you never had before.

<a href="http://www.autoresponder-money.com">www.autoresponder-money.com</a>

<a href="http://www.list-management-secrets.com">www.management-secrets.com</a>

Nowadays, many of us receive e-mail invitations to join social networking websites such as Facebook, LinkedIn, or MySpace. These services make it easy for members to send out invitation emails complete with response links, and it is in their best interests to do so – as more friends sign up, these sites register higher visits and page views, potentially leading to increased advertising income.

While only a few well-known social networking sites used to exist, this number has skyrocketed, resulting in many more invitations in your e-mail Inbox. Even if you know the sender and name of a social network to which you’ve been invited, before you click on an invitation response link, take a second and consider that not all invitation e-mails are what they seem. Some fraudulent “friends” and “social networks” could have drastic consequences to your security and privacy:

1) Make sure the invite link actually goes to the social network website and not somewhere else trying to “phish” for your personal information! It ’s better to copy and paste URLs into your web browser instead of clicking invite links, as there are many sneaky tricks to hide the true web addresses in e-mail messages.

Even when you copy and paste URLs into a web browser, before actually visiting the websites, look in the browser ’s address bar for any text such as “redirect” or “goto”. These may be signs of someone trying to redirect you to a nefarious website.

For example, imagine getting the following link inside an e-mail message for a hypothetical “Google Social Networking Service”:

http://translate.google.com/translate?u=stopbadware.org&hl=en&ie=UTF-8&sl=es&tl=en

Since the e-mail claims to be from “Google”, and the web address contains “google.com”, this will take you to a page on Google ’s website, right? If you visit the above link you will go somewhere else…

This misdirection link was just an example and fairly easy to detect. Real spam e-mails use lots of other tricks for obfuscating (hiding) true web addresses. Instead of copying and pasting links, it may prove even safer to just visit website homepages directly, skipping invitation links, and then asking senders to be re-invited as their friend.

2) Do you know the person sending the invite? Do you know the name of the social networking site? If you’ve never heard of neither, there ’s a high probability the site or the member is spamming. Sign up to the site and be placed on the user ’s “friend” list and your mailbox may be subjected to all sorts of unsolicited e-mail.

Just as responding to junk e-mail alerts spambots that your e-mail address is active, responding to junk social networking requests does the same thing.

If you do know the friend but not the social networking site, what ’s wrong with sending a quick e-mail to your friend and asking them if their invite was legitimate? If it was, no big deal, but if it wasn’t, you might have alerted your friend to a problem they need to fix on their end.

3) Nefarious websites may be breeding grounds for spyware distribution. Visit the website with the wrong browser and/or wrong software installed, and your computer may become infected.

Think your computer, even with antivirus and anti-spyware software installed, cannot be infected? These software packages may be installed on your system, and the wrong version combined with a 0-day exploit (a previously-unknown bug that has not been patched) can allow spyware / malware to be installed (this is not an exhaustive list):

Internet Explorer
Macromedia Flash
Mozilla Firefox
Opera
QuickTime for Windows
RealPlayer
Safari
Shockwave
Windows Media Player
… And the list goes on.

4) When you access the social networking website, does it ask questions such as the following during the signup process?

* Social Security Number (a big NO-NO!)

* Name and password to another e-mail account so the site can notify all your contacts to join the social network (or nefarious sites can use your account to send e-mail spam to all your contacts UNDER YOUR NAME!)

* Mother ’s Maiden Name (while legitimate networks may ask this for a “Security Question”, I would not provide it. This is one type of information miscreants can use to possibly get more information about yourself or sign up for credit or other offers in your name).

* Credit Card or Bank Account Number (unless it ’s a LEGITIMATE SITE, you know it ’s not a phishing site, and you’re signing up for subscription/premium services, NEVER, NEVER, NEVER PROVIDE THIS INFORMATION! This can cost you money, time, aggravation, and your credit rating.)

These are just four techniques nefarious social networks and/or members can use to violate your privacy, cost you time and money, and possibly harm your credit rating. While I’m not saying you should never join social networks, just be a little careful when you get invitations. Know who is sending you the invite and the legitimacy of the social network. Confirm the invite and visit the social network ’s homepage directly. Plus, never provide too much information when signing up. Follow this advice to help increase your safety on the Internet while having fun joining your friends in social networks.

About the Author

Andrew Malek is the owner of the MalekTips computer and technology help website at http://www.malektips.com . MalekTips offers tips and advice to help keep you safe on the Internet, including how to detect e-mail scams, detect and remove spyware, and adjust web browser security settings.

Article Source: Content for Reprint

Ten or fifteen years ago, we didn’t need any fancy anti spam software, we got most of our lottery scams by snail mail. If all that dead paper was not so bad for the environment, I might wish we still did; because the lottery spam that sneaks past my anti spam filter and into my inbox is the pits. At least those Publisher’s Clearing House “You have Already Won!” letters used to be sort of entertaining. They were brightly colored, and even came with fun stickers you could play with or give to your kids. I always enjoyed sticking that big “NO” stop sign sticker you know, the one intended for those who did not include a magazine subscription with their entry on the back of my brother’s head. It was a much more innocent time.

Today’s lottery spam is pretty similar to its low-tech cousin. It begins with that all-exciting email: You’ve won! or, if they’re going for a business like tone, “Regarding Ticket Number 127289-56-8938.” When you click to open it, hands shaking in excitement, you read:

We at EuroLotto are happy to announce that you are one of the winners of our recent Euro-Asian International Lottery draw, held on 24 June, 2008 in Stockholm, Sweden. Your email address was attached to an entry ticket numbered 123289-56-8938, which is being awarded a prize in the Third Category, in the amount of $1,000,000.

At which point you break out the champagne, hug your husband or wife, and promptly follow the instructions given. You have to pay $500 for processing fees in order to get your prize? Who cares! You’re a millionaire!

Dealing with Lottery Spam

You don’t actually do any of that, do you? You’re smart enough to see the lottery spam that sneaks past your anti-spam filter for what it is: a cheap scam that plays upon our most sacred desires, namely, money. But while you’re probably pretty adept at recognizing most lottery spam (“send to me email for to claim your money” is a pretty obvious indicator, after all), with the bazillion versions of this email out there, there are still a few that might catch you off guard.

Has a “Congratulations, you’ve won!” email sneaked past your server’s anti spam software? First, keep this in mind: if you haven’t bought a ticket for something, you can’t have won anything. Traditional lotteries work when people buy tickets in order to be entered in a drawing for a pool of money. But if nobody buys, where does the pool of money come from? A fifth dimension that’s brimming over with money trees? Probably not.

Remember this: nobody gives anything away for free.

You can also identify lottery spam by examining the email. What kind of email address did the email come from? If it’s a free Yahoo or Hotmail address, you can guarantee that it’s spam; reputable companies do not use free email providers. It’s also spam if it mentions fees anywhere in the email, or requires you to give personal details.

So you’ve used your highly evolved powers of deduction to determine that a particular email is lottery spam. You’ve put away the champagne glasses and put down your checkbook. What’s next? Generally, you should just delete the message. Never reply to it, as this will tell spammers that they’ve hit upon a valid email, and you’ll be overrun with spam. But there is one more thing you can do if you’d like to be a good Samaritan.

While lottery scammers work hard to sneak past even the best anti spam programs, they also depend upon their victims’ ability to email them back in order to ‘obtain their winnings’ (spam-speak for ‘get scammed’). If you report any lottery spam to the free email provider from which it originated, the email provider can pull their account. Try it; it’ll feel great to do your part to stop (or at least slow down) a lottery spam operation; sort of like an anti spam superhero.

Then you really should break out the champagne: you will have earned it.

About the Author

Jesmond Darmanin is a freelance writer whose main interest is in corporate email security, for other related articles visit his business anti spam blog

Article Source: Content for Reprint

Email marketing is a very affordable marketing tool for a small business. It doesn’t matter is you are an international internet marketer or just run a small mom-n-pop shop down the street, email marketing when used properly can boost your sales to new levels.
Think of email marketing as an “automated marketing rep”. When used properly it can turn reluctant prospects into interested buyers and buyers into satisfied customers. Email marketing it the art of calling attention to yourself and your business with the use of email messages.
Your email messages can take a variety of formats. They can be short one paragraph teasers (think digital post card) that basically lure readers into clicking on a link to finish reading the rest of story on a webpage. One format is the full pledged, full color HTML “news magazine”.
Another format is a breezy conversational style letter. Still another is the hardcore, plain vanilla text-only “business how-to” newsletter. Pick a format that suits your style, your business model and the information you want to delivery.
The real art behind email marketing is relationship list building. No matter how technologically savvy, we humans become it still boils down to the simple idea that people like conducting business with like-minded people, who they know, like and trust.
Email lets subscribers get to know you. Through your emails they find out fast if you are a greedy egoist, always pushing the next big thing, always doing the hard sell. They will also discover if you are good mentor, teacher or coach and whether or not you want to help them solve their problems. They will also know if you are “faking it” and are just “parroting” back what they have heard instead of sharing what they that have learned either through study or from personal experience.
Email also helps subscribers to learn to like you. Don’t have to win any contests for Miss or Mr. Congeniality or anything but you do have to be yourself. Don’t be a faker. Just write your emails the way you talk. Actually type along as you talk so your true rhythm and voice can come through. Sure some people won’t like you, others won’t care one way or the other and another group will become your fan club! It’s this group who will buy your products and become repeat customers.
Also your email list will let your readers learn to trust you. The core foundation in any business is trust. Trust has been called the “lubricant” between the gears of commerce. Without it, the massive machine of business and trade quickly breaks down and locks up.
Trust can’t be rushed although marketing gurus hold fast to the 7 to 9 rule. That a prospect has to be exposed to your marketing message anywhere from 7 to 9 times before they will buy. This maybe true, but I believe without trust, the exposure numbers (from introduction to purchase) would be much higher than 9!
Email marketing is as much an art as it is a science but now that you understand much how this underutilized business tool can affect your income, you should be ready to start using it to increase profits for your business.

This article with useful information about the importance of <a href="http://www.downlinebuilderdirect.com">list building</a> and <a href="http://www.downlinebuilderdirect.com">downline builder</a> to increase your bottom line and ultimately your profits was brought to you by Michael Murphy. Try visiting also his list building site at http://www.downlinebuilderdirect.com

Whether you have a “bricks and mortar” business or run everything exclusively from the web, you need to have an email list. If you have ever wanted to start an email list but didn’t know how to begin then read the following tips on how to grow a mail list for free.
(1) Ask for the Email Addresses of Your Customers
Put up a sign up form on every page on your website. Ask them for it when talk to them over the phone. Get their permission to add them to your list when they send emails to your office. Send postcards to old customers, asking them to go online and sign up. Send out business-reply cards and ask customers to update their profiles for your records (which should include their email addresses).
(2) Contact the “Not Interested” and the “Not Yet” Crowd
Send them printed samples of your newsletter asking them to sign up for it. Send out reminder post cards offering a discount on a product or service if they sign up for your newsletter. Keep sending post cards until you have that email address, and then keep reminding them how you can help solve their problems.
(3) Collect Business Cards
Always exchange business cards with people at face-to-face meetings, presentation or conferences. If you don’t see an email address, ask “How can I contact by email?” Don’t be like most people can come home with your pocket and purse full of cards only to dump them. Add them to your email list. Send them a “personalized” email mentioning where you got their card and ask them to sign up for your regular newsletter. Offer to do the same for them!
(4) Contact Former Associates and Co-Workers
Email everyone in your personal email contact list. Ask how they are doing, etc. and tell them, you are trying to build up your mailing list and would they be interested in signing up? Give them a link to a sample newsletter (with a sign up form prominently displayed). Be shameless!
(5) Bug Your Vendors
Contact all your vendors, suppliers and the family vet and your local M.D. Like with your personal list send them a personal note and ask if they would be interested in joining your email list. Surprising, more than you think would be willing to sign up.
(6) Piggyback on Other Newsletters
Contact other local businesses and sign up for their newsletters. Lurk for a few issues and then offer to write a “guest column” with a link back to your website or ask them about an ad swap, where you would give them a free ad in your newsletter if they would place on in theirs.
(7) Host a Bulletin Page
If the professional association, club or church group you belong to doesn’t have a website of their own and is reluctant to setup one, then you can offer to host a single “bulletin” page on your website. You can then place a discrete link from the bulletin page to the rest of your website in exchange for this free service.
Of course you don’t have to use all these techniques for building a mailing list, but you can pick the ones you like the most and implement them. Then just sit back and watch your mailing list grow!

This article with useful information about the importance of <a href="http://www.downlinebuilderdirect.com">list building</a> and <a href="http://www.downlinebuilderdirect.com">downline builder</a> to increase your bottom line and ultimately your profits was brought to you by Michael Murphy. Try visiting also his list building site at http://www.downlinebuilderdirect.com

Nowadays, many of us receive e-mail invitations to join social networking websites such as Facebook, LinkedIn, or MySpace. These services make it easy for members to send out invitation emails complete with response links, and it is in their best interests to do so – as more friends sign up, these sites register higher visits and page views, potentially leading to increased advertising income.

While only a few well-known social networking sites used to exist, this number has skyrocketed, resulting in many more invitations in your e-mail Inbox. Even if you know the sender and name of a social network to which you’ve been invited, before you click on an invitation response link, take a second and consider that not all invitation e-mails are what they seem. Some fraudulent “friends” and “social networks” could have drastic consequences to your security and privacy:

1) Make sure the invite link actually goes to the social network website and not somewhere else trying to “phish” for your personal information! It’s better to copy and paste URLs into your web browser instead of clicking invite links, as there are many sneaky tricks to hide the true web addresses in e-mail messages.

Even when you copy and paste URLs into a web browser, before actually visiting the websites, look in the browser’s address bar for any text such as “redirect” or “goto”. These may be signs of someone trying to redirect you to a nefarious website.

For example, imagine getting the following link inside an e-mail message for a hypothetical “Google Social Networking Service”:

http://translate.google.com/translate?u=stopbadware.org&hl=en&ie=UTF-8&sl=es&tl=en

Since the e-mail claims to be from “Google”, and the web address contains “google.com“, this will take you to a page on Google’s website, right? If you visit the above link you will go somewhere else…

This misdirection link was just an example and fairly easy to detect. Real spam e-mails use lots of other tricks for obfuscating (hiding) true web addresses. Instead of copying and pasting links, it may prove even safer to just visit website homepages directly, skipping invitation links, and then asking senders to be re-invited as their friend.

2) Do you know the person sending the invite? Do you know the name of the social networking site? If you’ve never heard of neither, there’s a high probability the site or the member is spamming. Sign up to the site and be placed on the user’s “friend” list and your mailbox may be subjected to all sorts of unsolicited e-mail.

Just as responding to junk e-mail alerts spambots that your e-mail address is active, responding to junk social networking requests does the same thing.

If you do know the friend but not the social networking site, what’s wrong with sending a quick e-mail to your friend and asking them if their invite was legitimate? If it was, no big deal, but if it wasn’t, you might have alerted your friend to a problem they need to fix on their end.

3) Nefarious websites may be breeding grounds for spyware distribution. Visit the website with the wrong browser and/or wrong software installed, and your computer may become infected.

Think your computer, even with antivirus and anti-spyware software installed, cannot be infected? These software packages may be installed on your system, and the wrong version combined with a 0-day exploit (a previously-unknown bug that has not been patched) can allow spyware / malware to be installed (this is not an exhaustive list):

Internet Explorer

Macromedia Flash

Mozilla Firefox

Opera

QuickTime for Windows

RealPlayer

Safari

Shockwave

Windows Media Player

… And the list goes on.

4) When you access the social networking website, does it ask questions such as the following during the signup process?

* Social Security Number (a big NO-NO!)

* Name and password to another e-mail account so the site can notify all your contacts to join the social network (or nefarious sites can use your account to send e-mail spam to all your contacts UNDER YOUR NAME!)

* Mother’s Maiden Name (while legitimate networks may ask this for a “Security Question”, I would not provide it. This is one type of information miscreants can use to possibly get more information about yourself or sign up for credit or other offers in your name).

* Credit Card or Bank Account Number (unless it’s a LEGITIMATE SITE, you know it’s not a phishing site, and you’re signing up for subscription/premium services, NEVER, NEVER, NEVER PROVIDE THIS INFORMATION! This can cost you money, time, aggravation, and your credit rating.)

These are just four techniques nefarious social networks and/or members can use to violate your privacy, cost you time and money, and possibly harm your credit rating. While I’m not saying you should never join social networks, just be a little careful when you get invitations. Know who is sending you the invite and the legitimacy of the social network. Confirm the invite and visit the social network’s homepage directly. Plus, never provide too much information when signing up. Follow this advice to help increase your safety on the Internet while having fun joining your friends in social networks.

Copyright 2008 Andrew Malek.

<p>Andrew Malek is the owner of the MalekTips computer and technology help website at <a href="http://www.malektips.com">http://www.malektips.com</a> . MalekTips offers tips and advice to help keep you safe on the Internet, including how to detect e-mail scams, detect and remove spyware, and adjust web browser security settings.

When people encounter problem, they usually rely on Internet nowadays finding solutions. It is not impossible because Internet can really provide solutions to problems from information, products, services, even organizations. Before, it was hard to find solutions compared today. Finding solutions to problems before can be time-consuming and requires so much effort. One example will be finding accounts on the email addresses directory.

Email addresses directory provides users with access on their database but usually with a fee required. This is to maintain the database and to control the possible abuses brought by spammers and email hackers. To start an email addresses directory research, you have to look and choose first what you think is the best to use. After choosing, you just have to enter the name of the person you are looking for and then after hitting the search button, you will be provided with the person’s email address.

Some of the users try to utilize the free email addresses directory on the Internet. The fact is they can help but not all the time. Most of the time, free options will only waste your time because they can only provide limited information like name and address. Most likely, you will not get any results from your queries to free email addresses directory service.

When searching on the Internet, it also needs some patience especially of you are not satisfied with every results you get. In order to get the fuss and the frustrations brought by bad results, one must trust pay sites in helping them solve their problems.

Article Source: Email Lookup

Josephine Swann businesswoman for 4 years and article writer of <a href=http://www.intelius.com>reverse phone lookup</a>, <a href=http://www.addresses.com>People Search</a> and <a href=http://www.lookupanyone.com>People Find</a>

It only takes a small spark to get a fire going. Think about it for a moment, what do you need to light a fire? You need the same things regardless of the size of fire; you need flammable material, and a match to set it on fire. You will need to keep adding fuel to the fire to keep it burning, but once it is lit, it is easy to maintain it.

Think about how quickly a fire can develop in a building from a simple spark, and how much effort is needed to put it out.

You might be wondering what has that to do with exploding your list building. Well, it is simple really; it only takes a small spark to explode your list, into a huge list.

Your downline builder is your flammable material; you will use this to build your list in such a fast time, that you won’t believe the results. As you start your list building, you will be suddenly seeing results you could have only dreamt about before.

You will find your site will go viral as people start telling their friends and family about your newsletter. They will be passing around, and encouraging others to sign up for your double-opt-in list. The more people who sign up, the more they will encourage others to sign up, and before you know what is happening you’ll have a viral explosion.

When you light that spark, you will find everything about your mailing list becomes viral. You can’t imagine how easily it is for you to have a double-opt-in viral list. Yes, your list will all be double-opt-in, and they will be viral as you sell them products, they won’t be able to resist showing them off to their friends and family, who will also see the financial benefits, and sign up themselves. It is a never ending circle.

You will see that as you are using viral marketing tactics; your list is becoming a viral network. Viral marketing will spread as quickly as fire spreads; you will see the results of it all around.

Even if the fire cools, the results of what people have read and seen, will stay with them for a long time. They won’t forget, and when someone mentions the relevant niche, they can’t help themselves fanning the flames again. The fire never really goes it, it might cool a little, but again it is only a spark needed to ignite it back into actions.

These sparks are often from you as your communicate to your list. You discover more and more things that are beneficial to them and as you communicate them, the fire fans and spreads once again. Your job is to keep giving those little sparks, to keep the lines of communication open. You need to do this in such a way, that people can’t wait to read what you have to say to them next. They are desperate for the fuel to keep their downline burning, and are waiting for the fuel to come from you.

This article with useful information about the importance of <a href="http://www.downlinebuilderdirect.com">List building</a> and <a href="http://www.downlinebuilderdirect.com">Downline Builder</a> to increase your bottom line and ultimately your profits was brought to you by Michael Murphy. Try visiting also his list building site at http://www.downlinebuilderdirect.com

Is this something you have dreamt about, seeing a viral explosion for your opt-in list? Or have you looked at those with huge list and think this could never happen to you?

What do you think would happen if you suddenly discovered a big secret? Yes, some secrets remain secrets and others are shared with friends.

Today is the day when you learn one of these secrets. You see, there is a way for you to have that viral explosion that you have read so much about. You see it is possible to see your list explode.

When you use a downline builder you will be adding people onto your mailing list, but they will also be given incentives to add people to both yours and their list.

This is a great way of list building for an online business owner, who wants not only to have a huge list, but a responsive list.

You are growing your list, and a lot of the people added will be telling other people about your site, and what you are offering them.

Stop! for a moment and think about what that means, to your business. You could spend money on Pay per Click advertising, in the hope that you’ll get some targeted traffic. You could also spend time using article marketing where you have a link back to your site.

Both of these will give a certain result, but you will get a far better result when people are recommending your site to other people.

Have you ever been in a forum, when someone wants to know who you would recommend for a certain task? You will get a list of names or companies recommended, but the ones that stand out are those which are repeated, and those from respected members of the forum.

It is called credibility, and this is exactly the same for your website. As you build your list you will see many people will start recommending you, your credibility rises, and this then means more and more visitors to your site. All of those are potential people to be added to your mailing list. Your job is to make sure you have the correct opt-in on your page, and the right incentive to get them to sign up.

Once you have done this, you will see the viral explosion happening, as you’ll find that you no longer have a small mailing list to communicate with. You will find that you have a viral network, and even if some haven’t talked about you before, they won’t be able to help themselves once they see what is in it for them.

Email marketing is a powerful tool, and when used correctly will give you a huge list, and you will be able to convert that list into sales. But, you need to remember, that your lists also needs to know what is in it for them. Give them the benefits of adding a lot of people to their downline, and they will do the work for you.

This article with useful information about the importance of <a href="http://www.downlinebuilderdirect.com">List building</a> and <a href="http://www.downlinebuilderdirect.com">Downline Builder</a> to increase your bottom line and ultimately your profits was brought to you by Michael Murphy. Try visiting also his list building site at http://www.downlinebuilderdirect.com

One of the oldest methods in the world of selling products or services has been the venerable mailing list. From old time “direct mail” letters to modern email messages, the “LIST” has almost reached mythical proportions in marketing circles.

And with good reason because lists work! But most marketers are not sure exactly how to start and maintain a good email list. Read the 6 tips below to understand how to increase your email list building skills.

(1) Add a Sign Up For On Every Single Webpage of Your Site

Most people both old and new marketers forget this simple concept. Put your form in front of your visitors’ faces. Most people that come to your website will be “tourists” in one second and then they click away gone forever. Others are genuinely interested in what you to offer but either don’t have the need for it at the current time or don’t have the money. Make it easy for those interested to keep in contact with you. Put a sign-up form “above the fold” on each every page.

(2) Tout the Benefits of Joining Your List

On your subscription or landing page, “prove” to potential subscribers that your newsletter will not be (a) spam (b) a waste of their time. People have lots of info overload in their lives, so they want to read things in their inboxes that are interesting, useful or informative. Offer testimonials, sample messages or an archive of older newsletter issues. Show them “what’s in it for me”.

(3) Offer Special Opt-in Incentives

Okay, this seems like a bribe right? So? People have spam on top of spam, piling into their inboxes everyday and most of them of very tired of it. By creating a really good special report, giving away discount coupons, or great video or pod cast series, you are offering a bit of carrot to a very timid gun-shy rabbit. You drop a little carrot here; a little lettuce there, and soon, they will come of their holes and take a full nibble of what you to offer. So start developing that bunny food.

(4) Use basic SEO Tactics

The most underutilized SEO (Search Engine Optimization) tip, I know about is page title names. Most people either don’t know or don’t bother to rename their webpage titles to reflect the content of the page. Say you write a serious kick-butt article on list building but on your website it’s named “list1.html”, “list2.html”. Give the search engines and potential prospects a chance to find you! You could rename them, “how-list-building-rocks.html” or “increase-profits-with-list-building.html”. Be clear about what’s on the page.

(5) Use Pay-per-Click Ads to Drive Traffic

If you have the budget, you can use something like Google’s Adwords program to push traffic to your email subscription landing page. You can select the keywords you want to use and then create a campaign around them, using classified like ads to get people to sign up. Make sure you have a great landing page, because every person who “clicks away” without signing up costs you money!

(6) Run a “Membership Drive”

Ask your current readers to help you get more subscribers. Set up “Send to a Friend” options on your website and ask people to send emails to their friends and business associates asking them to sign up. Give away a special report or coupons or some kind of prize to person who has the most “friends” to sign up.

By using these six tips for email list building, should you be well on your way to developing an awesome email list and powerful downline.

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One of the oldest methods in the world of selling products or services has been the venerable mailing list. From old time “direct mail” letters to modern email messages, the “LIST” has almost reached mythical proportions in marketing circles